News & Press

SageGlass Smart Windows to Transform Gaming Experience at California’s Chicken Ranch Casino

The global leader in dynamic glass is partnering with WORTHGROUP Architects & Designers to bring the innovative design to life. 

Faribault, Minnesota (November 7, 2022) – The Chicken Ranch Casino & Resort in Jamestown, California will feature SageGlass smart windows surrounding the casino on three sides, bringing sweeping mountain vistas directly to the gaming floor. The use of SageGlass solves a major design challenge for the project: providing guests with views of the outdoors while supporting day-to-day operations by minimizing glare on gaming devices and security cameras thanks to the automatic tinting properties of smart windows. 

“Our first opportunity to use SageGlass was six years ago in a new conference center that had amazing views of the golf course but faced directly west. Smart windows allowed us to retain unobstructed views and the performance far exceeded our initial expectations,” said Douglas Worth, principal architect and chairman of WORTHGROUP Architects & Designers. “At Chicken Ranch Resort, we have a similar challenge but one that is even more demanding due to the use of equipment that is very sensitive to glare and reflections. SageGlass allows us to transform the casino experience into one that is bright, open and connected to nature.”

Chicken Ranch Casino

SageGlass’s automatic tinting capabilities means that casinos, hotels and other hospitality venues can avoid using blinds or other window coverings throughout the day, allowing guests to see outdoors and those outside to see the excitement of the gaming floor, bar area, and sports lounge as they approach the entrance. 

The SageGlass smart windows that will be included in the new, state-of-the-art gaming resort and conference center will also improve thermal comfort, helping Chicken Ranch realize energy savings while providing views of the outdoors that are increasingly sought by casino patrons. 

“The customer experience is our number one priority and drove every decision we made in the design process,” Worth said. The incorporation of SageGlass smart windows in the building project also meets a key business need: research finds that guests spend more money in spaces with light and outdoor views 1,2.

“While delivering a first-rate guest experience has always been a priority in the gaming sector, there is a new trend on designing casinos with wellness in mind,” SageGlass Vice President of Sales Mike Lane said. “With contemporary casino guests desiring views of the outdoor and natural light, we expect to see more casinos incorporate smart windows into their design.”

“We are excited to continue partnering with leaders in the gaming industry to make their facilities the best in the business,” added Lane.  “With the recent addition of dynamic glass to the Investment Tax Credit (ITC), new direct pay mechanisms will allow tax-exempt entities, such as tribal governments, to benefit from significant tax credits which historically they could not.

Originally announced in January 2021, the nine-story, 190+ room resort will include a luxury day spa, fitness center, dynamic rooftop pool and event space in addition to the new casino floor with 30% more gaming devices and an increase in the number of table games. Located near the western gateway to Yosemite National Park, the new casino resort is expected to be an even more popular stop for visitors and bring a new wave of economic development to the region. The expanded Chicken Ranch Casino & Resort is slated to open in spring 2024.

 

About SageGlass

SageGlass is the global leader in electrochromic glass and is transforming the human experience in the built environment. With this smart technology, dynamic glass tints and clears automatically to optimize daylight and regulate temperature — all while maintaining unobstructed views of the outdoors.

With SageGlass, building occupants comfortably experience the biophilic benefits of the outdoors, including stress reduction, enhanced creativity, and greater wellbeing. Architects choose SageGlass to solve solar control challenges elegantly without sacrificing aesthetics. And SageGlass can help building owners use less energy and achieve sustainability and wellness certifications. The SageGlass Symphony® control system can be integrated into smart, connected building systems.

SageGlass holds more than 1,300 patents and counting. And as a wholly owned subsidiary of Saint-Gobain, SageGlass is backed by more than 350 years of building science expertise that only the world leader in sustainable environments can provide.

 

About Saint-Gobain

Worldwide leader in light and sustainable construction, Saint-Gobain designs, manufactures, and distributes materials and services for the construction and industrial markets. Its integrated solutions for the renovation of public and private buildings, light construction, and the decarbonization of construction and industry are developed through a continuous innovation process and provide sustainability and performance. The group's commitment is guided by its purpose, "MAKING THE WORLD A BETTER HOME."

€44.2 billion in sales in 2021
More than 166,000 employees, located in 70 countries
Committed to achieving Carbon Neutrality by 2050

For more details on Saint-Gobain, visit http://www.saint-gobain.com and follow us on Twitter @saintgobain.

 

About WORTHGROUP Architects & Designers

WORTHGROUP has been serving their clients, both nationally and internationally, for over 30 years. The firm specializes in design and planning for an array of diverse projects, including hospitality, gaming, entertainment, and mixed-use, with a focus for over 25 years on Native American gaming design. In this time, WORTHGROUP has delivered meaningful design to over 70 Native American Tribes. The WORTHGROUP team is comprised of top tier designers who understand that successful design begins with discovery, visioning, and a fresh approach to storytelling. Creating a seamless experience from the arrival sequence to the interiors, and aesthetics to operational functionality, the WORTHGROUP team delivers a compelling design story for their clients. Design that keeps guests engaged in immersive design reflective of each client’s unique culture and vision. For more information, visit worthgroup.com.
 


https://www.sciencedirect.com/science/article/abs/pii/S2214804315001263
https://www.newneuromarketing.com/the-sunlight-effect-how-daylight-might-make-you-money

Media Contact:
JJ Akin
Fast Horse for SageGlass
[email protected]